TUFC BRAND
GUIDELINES & ASSETS
BRAND GUIDELINES
BRAND GUIDELINES
Our brand guidelines must be carefully applied to preserve brand integrity across all assets.
These guidelines provide direction for colour palettes, program colourways, fonts, club logo use, and social media strategy.
TUFC LOGO
TUFC Logo
In 2025, after extensive consultation with members, there was overwhelming support for TUFC to explore a new logo.
Members were invited to submit concepts, with over 40 submissions received. A professional graphic designer was engaged to develop the final concept, approved by the Board.
In our 50th year (2026), the new logo respects our rich history while setting us up for our bright future.
Please ensure you have familiarised yourself with acceptable logo use, found in the Brand Guidelines above.
Logo Variations
*To only be used in Golden Anniversary year, 2026
If you require a vector copy of the logo, please contact
TUFC Brand Guardian
The Brand Guardian is responsible for protecting and maintaining the integrity of Tuggeranong United’s visual and verbal identity across all touchpoints. This role ensures that the club’s logo, colours, fonts, and design elements are applied consistently across uniforms, signage, merchandise, digital channels, and all external communications. The Brand Guardian works collaboratively with teams, suppliers, and sponsors to uphold the TUFC brand and ensure that every representation of the club aligns with our values and brand standards.
Brand Guardian: Daniel Oyston, daniel@tufc.org.au